Posts in blogs express what?
A blog is a discussion channel that allows a person to publish his or her articles. They can express ideas in the shape of posts. You see the posts in reverse order. The latest post will appear on the top. Until 2009 people did not pay full attention on the blogs. Only small groups used to have simple blogs. They were having only one subject. The scope was limited. There was not anything attractive. Only the concerned persons were enjoying the blog posts.
In these days, multi author blogs are getting more reputation. This is also known as MABs. In such cases more than one author write different articles according to their interests. A group of people from newspapers or universities can create the informational site. Social media helps a lot in promoting content on the blogs.
Web Publishing Tools:
Web publishing tools also helped a lot to the new users who do not have technical knowledge about blogging. They just have writing skills but cannot publish the content in professional way. Before the introduction of publishing tools the knowledge about HTML and FTP was vital to upload the pieces of writing.
GUI WIDGETS:
Now, you see the charming and attractive blogs. People can read and pass comments through GUI widgets. Usually on static websites you will not enjoy such facilities. Even one can message each other after reading the content on the blogs. So, now you can say blogging is something like social networking. This will not be a wrong claim.
Some blogs present commentary on some hot subjects. That is an effective tool to bring traffic. People do not want to read the old or boring stuff. They want something new. They want to get the latest updates about the current affairs. So, the blogs should have something appealing and interesting for the new and regular users.
Brand advertisements through blogging:
An online brand advertisement is another salient feature of blogging. You create a lot of new customers for the products. You can add text and images related to the topic in a typical blog. Micro-blogging is suitable for the publishing of short posts. If you want to educate people for some skills then you can use edublogs.